"My Opt-in Subscribers
Increased By 400%!!!"

You were very flexible and understanding to my needs, putting yours last so we could finish ALL of the work without neglecting the quality.

Also, you didn't expect me to perform a "miracle" and come-up with KILLER headlines from scratch. You took the time outside of our mentoring sessions to create these for me that I could then customize.

I was relieved to learn that I could actually talk with you over e-mail or phone between our sessions, I like the fact that your not "untouchable" even though you ought to be!

Your "straight to the heart" objective opinion was refreshing and it forced me to become the best student that I could be... to GET THE JOB DONE!

After you tore apart and built-up my service sales letter my conversion percentage has improved dramatically, yet the prospects are MORE qualified as well!

In fact, a new client who purchased $4,680.00 in training told me that the sales letter acted as if "I" was talking directly to her!

Moving along, you saved me months-after-months of trial and error when you dissected my indexed webpages that hold advertisement for my e-course.

My opt-in subscribers increased by 400%!!

With the fantastic audio resource and many others that are all helping to improve the conversion % further... with your ongoing support... I feel unstoppable and have already elected to consult with you for ALL future sales copy work (even though your rate is higher than most others I've talked with before.)

Thanks again Dan!

Rich Tweten

"I Haven’t Even Implemented A
Fraction Of What You Have To Offer.
But In The Last 5 Months Working,
My Sales Have TRIPLED..."

You’ve made internet marketing, once a complex and unknown world to me, a simple, even easy thing to master.

The confidence and certainty I’ve gotten with your coaching and the results that those suggestions created allowed me to move ahead so much quicker than if I was on my own. It allowed me to the necessary action to create the results I knew were possible, but on my own had no clue how to produce.

I’ve finally tamed the Google Adwords beast... which would’ve slaughtered me on my own. I enjoy click through rates as high as 19.6%. This, combined with an excellent follow up sales process allows me to enjoy what was once an unknown thing to my business... PROFIT.

Now I can apply my winning ads to other PPC search engines and enjoy reaching an even larger amount of potential customers.

I also capture the names through an ecourse sign-up so that I can make other offers to my list. Your suggestions on how to strategically increase my opt-in list were nothing short of phenomenal... I now enjoy a monstrous opt-in list that generates a respectable 20% opt-in rate. This rate is still growing as I follow your advice on how to tweak and test the power of my sales process.

Now, I haven’t even implemented a fraction of what you have to offer. But in the last 5 months working my sales have TRIPLED on my niche site. Each month has beaten the last for sales and I plan on keeping that streak going...

I am developing more products and more sites thanks to your help. There’s no more guesswork or “hoping” things will turn out. I can confidently pursue ahead and simply follow what you teach and I know I’ll achieve surefire success.

Now, my successes may not blow you away, especially when you hear of the people making tens of thousands of dollars each month using your advice.

But it’s not just about the money. I’m getting so much positive feedback and praise on my website and resources. It’s satisfying to know my message is getting out to as many people as possible and making a positive difference in people’s lives. Also, since I’ve started using your advice I’ve been able to cut my hours in half at my previous “9-5” job. I plan on fulfilling my dream of being financially free by the end of the year.

That is a truly priceless gift that you’ve given me Dan. I cannot thank you enough!

Jeremy Sherk

"My Old Control Is Doing The
Same As It Should Be And The New
Page Is Beating It By 166%!!!"

I basically took off all BS links "click here for my background" (good riddance!) and only have order and contact links at the bottom. I dumped even MORE chunks of copy, started the letter off with the story. Added MORE story to it and about myself later on.

I went with the same font to test only one version against another without "appearance" differences. So I kept my picture to the left of your headline as well.

The Google snapshot idea is phenomenal. The "why you should believe what I say", the rearranging and ADDING KILLER NEW testimonials and adding them to the proper spots so they make sense is crucial. And the deletion of so much crap and fluff.

I also wrote a "special notice" right above the first testimonial displayed. I've never seen something like this used before, but I really like it. Check it out.

I knew if I wanted this breakthrough, I'd have to write a shitload of new copy and I did just that. Other than the "newbie stuff" (I know the little things add up to bigger results overall, I've been testing them for 2 years!) your key copy "section by section" suggestions were brilliant.

I'm getting to the good part Dan, don't rush down, read all of this please.

Here's my concern: I've got enough competition and this one site does pretty well. I don't want to be on anyone's radar screen. I've done my best to remain low profile.

Here's my proposal and then I'll reveal the test results so far.

I would like to be a "Mr. X" client of yours that had his conversion rates spiked so high, that he doesn't want anyone looking at his stuff.

You can call me "Jimbo". You can also offer my private voice mail so if someone wants to talk to me before ordering your products or services, I would do so. What do you think, would this work for you?

I wanted to give you the great news without having to drive more savvy marketers to my niche. I hope you can understand my dilemma.

Here are the key gems I think are responsible: Starting my copy with that story sucks them in and it is obviously in a better position and working well. Pain, create the pain, then prove you're THE man or woman, list the best testimonials right after, get them excited with some copy and BOOM, make the offer, follow it with bullets, apples to oranges, killer offer with discount and reasons why, guarantee, order safety and security, and PS's. And of course, killer copy throughout.

Are you ready for the results, Dan?

After 6 days, 9000 unique visitors approx 4500 to each page. My old control is doing the same as it should be and the new page is beating it by... drum roll please... 166%!!! A rather large pay raise. :)

See for yourself what I did to that page and the nuggets I used from your brain that were tremendous.

Thanks for everything Dan.

- Jimbo

"I've Had Individual Sales
Letters Generate In Excess Of
$1 Million Dollars Each... "

On Vacation at Little Palm Island, FL www.InfoRiches.com

Jeff Gardner is a master marketer and entrepreneur who at a young age has accomplished some amazing things. On one of his projects he brought in $109,305.20 without spending a dime on advertising!

Recently, I had the opportunity to see Dan Lok in action - and I was blown away. Dan is a Master Copywriter who can analyze an offer - and instantly sees the hot buttons to push to get people to buy.

I've seen him in action - and he's at the top of his game.

From attention-getting headlines that guarantee to stop readers in their tracks... to mouth-watering bullets... to can't-resist offers, Dan knows how to craft a letter destined to generate massive profits. I can't recommend Dan Lok enough."

Best Wishes,
Jeff Gardner
Gardner Marketing Group Inc.
www.InfoRiches.com

"It Now Converts At 8.6%!!!"

The problem was, Dan wasn’t taking on any new clients. It didn’t matter how much I paid him, he didn’t have time to take me on as a client.

So if I couldn’t be a client, I had to find a way to get Dan to at least look at the copy on my website and give me some feedback.

Eventually, I was able to convince Dan to take a quick look at my site and give me some feedback. Before I tell you what he told me, I have to tell you something I discovered about Dan.

Dan has a “No sugar coating,” straight to the point way of doing things. He tells you what’s on his mind and holds no punches.

Dan and I were on the phone when he visited my site and after 45 seconds of silence, Dan’s exact words were, “Terry, this really SUCKS!”

OK that was honest, but that wasn’t the end. The next thing Dan did was give me a quick list of things that I needed to improve upon... immediately.

I followed Dan’s advice to the letter and the next thing that happened was nothing short of amazing.

Before Dan ripped my website to pieces, it was converting visitors to clients at a rate of 1/10 of 1 percent. After I implemented Dan’s suggestions, it started converting at 2.2% and with further testing and modification, it now converts at 8.6%!

Bottom line, if you can convince Dan to spend 5 minutes with you and look at your work, you’ll profit hundreds, maybe even thousands of times over. Dan is the real deal! If you have to beg to get him to spend time with you, do it."

I wish you all the success you deserve,

Terry Telford

"From A Big Fat ZERO To Almost $13,000.00 In Sales In 3 Months!"

Jason James / eBay Power Seller AuctionResourceNetwork.com

Hey Dan, Jason James from Boston, MA. here. I have to say when I first began building my website I was lost, didn't know where to start. That was until I met you... you helped me immensely with my webcopy and gave me a strong sense of direction, and confidence that I could make this thing work.

I went from having copy you dubbed as "Terrible" (And I now whole heartedly agree!) to some kick ass, convert like crazy web copy that get my exact points across, and makes an offer to my visitors that just melts them like butter and gives them no damn choice but to pull out their wallet and order my system!

There's really no doubt about it, Dan Lok you are a master copy writer and worth every damn cent I paid you.

Honestly, I was hesitant as first to pay you such a large amount of money, but when I took a look at your stunning portfolio, and the clients you have worked with (some of the most successful business people in the world) I made the decision to go for it.

Looking back, this is turning out to be ONE of the best decisions I have ever made.

I really appreciate the fact that you pull no punches, and you told me exactly what was on your mind.

My website sucked, and you basically told me that and helped me correct my website right down to the exact wording. Sometimes we need someone who is going to be brutally honest with us, and tell us the truth even though we may not want to hear it.

Finally, and most importantly you have given me the confidence to go from mediocre to magical.

I know my site kicks ass and I can go forward 100% marketing it, promoting it, and getting affiliates to promote with the confidence in my product and site, and the faith in myself to know that I will be successful.

I guess all it took was a little hard work, and your expert guidance.

Thank you from the bottom of my heart.

Update: "Hey Dan, Jason James here from the Auction Resource Network. I just wanted to write you and give you the update of how my website/business is going. As of today (3 months after I started this venture) I currently have 129 members accounting for $12,767 is sales. Other than my web hosting bill and some other things, that is pretty much all profit!

From a big fat ZERO to almost $13,000 in sales in 3 months! I know that if I can do this anyone can. Thank you so much Dan for your help and guidance. The best part is I am getting listed all over the search engines and I have people emailing me wanting to be my affiliate partners. Basically, the future looks very bright. I will keep you posted in the coming months. Thank you once again for everything."

Jason James
Auction Resource Network - Support Team
"Your Complete Guide to Getting Rich with Online Auctions!"

"You Helped Me To Really Streamline My Power-Packed Sales Punch, Into A Cut-Throat Landing Page That Has Increased Conversions By 35%!"

You really honed in on my shortcomings as a copywriter, and not only did I increase my revenues by 35%, but I learned so much!

Your advice was SPECTACULAR, and I had hundreds of lightbulbs going off in my head! So THAT is how to write a killer sales message that qualified prospects just can't resist!

I now feel like my copy will be at LEAST 50% more effective with the future sales letters I write. You taught me how to overcome my biggest obstacles. Now I feel like there is no stopping me!

Because of you, I am now making a very solid living online, and I can breath easy because of the financial cushion I am building up!

By the way, I hope you don't mind keeping my website just between you and I - it is my main breadwinner, and experience tells me when something is working, keep it hush hush. I am sure you understand.

I know that you can help ANYBODY increase their conversion rate by leaps and bounds, you are truly a conversion guru!

Thanks from me, my new wife, and our future kids!

Sincerely,

Dan Eggertsen

"Three Sources Of income Is Not Bad At All. Hopefully I Will Have 6 Sources Of Income By The End Of The Year."

Well, I now know better. I now have a general transcription online course for $357 and I just ran an ad and have one customer already. I only spent $43 for the PPC ad. So that's a good profit.

You also introduced me to the coaching business. I changed the way I felt about myself and placed more value on what I have to offer, and I have began coaching customers. One of my customers has a unique hardcover book that has already sold thousands of dollars offline and wants me to market it online. He saw my Web site for my ebook and was impressed and wants me to mentor him. He even wants me to build his Web site. Oh I didn't tell you, I can now build Web sites. I was determined to learn.

And the General Transcription site is doing great. I also outsourced my Transcription work and that's going great also (good income), another source of income. I can now spend a little more and go on vacations. We went to Disney World and we're going to the Caribbean in October!

I did as you taught me, found out what people want instead of creating a product first and then trying to pitch it to the market.

I didn't realize how finding out what people want first and then giving them what they want is so critical in successful marketing.

My motto is, "Help people get what they want and you will in turn get what you want." Helping people gives me tremendous satisfaction.

I am working on a new product. This one should be a winner. It's good to finally understand the marketing game, although there are still lots of daily learning. Everything just makes sense.

Three sources of income is not bad at all. Hopefully I will have 6 sources of income by the end of the year.

Thanks for all your help. You were a Godsend. I couldn't have done it without you.

Vernette Carbon

"We Have Doubled The Conversion Rate For Much Of Our Traffic - And We Haven't Finished Yet!"

Unfortunately, that expertise is hard to come by. Conventional business mentors know nothing about running an online business, while most Internet marketing gurus simply peddle the same clichéd information. I tried working with various consultants, usually with disappointing results.

And then I happened across Dan Lok.

In the few months he has been working with us, Dan has proved to be a great asset to the business. His detailed knowledge of what works and what doesn't in Internet marketing has helped us focus our strategies and strengthen our underlying business.

He has also proved to be a very helpful sounding board - listening to my ideas, suggesting ways of improving on them, or coming up with completely new approaches. As a result, I now have a notebook full of great ideas to implement - I just need more hours in the day to implement them all!

It's great to be able to chat with someone who knows what I'm talking about when I refer to conversion rate marketing, split-testing, ad tracking, etc. It's even better when that person can add real value to the discussion with constructive criticism and helpful comments.

Dan has also proved to be a tough mentor to answer to - pushing for projects to move forward when they stall, checking on progress and questioning delays. When our web site re-design halted due to problems as the design company, Dan encouraged us to move on and find a new consultancy to work with.

We did, and the result was a new design that we are all delighted with. Without that pressure from our mentor, we would still be struggling with a late and decidedly feeble design.

Since Dan started working with us, we have already seen a substantial improvement in our conversion rate. In fact, we have doubled the conversion rate for much of our traffic - and we haven't finished yet!

Dan's input has been critical to helping us achieve that goal, and I have no doubt that he will help us achieve much more in the future.

I have been involved in Internet marketing since 1995, and I thought I knew about as much as anyone. But Dan has brought a refreshing new perspective to our business, and a great deal of valuable knowledge and experience.

I expect that we will be working with Dan for some time to come - and I have no doubt that by the end of the mentor program, our profits will have grown substantially.

Rob Palmer
www.FreelanceWorkExchange.com

"I've Been Marketing On The Internet For Almost A Decade. Back In The Late '90s, I Even Sold One Of Highly Popular Sites For A Cool Million, So You'd Think I'd Know It All..."

My most popular book, The 15 Second Marketing Guide, was selling steadily but I knew that should be selling even better.

Bit by bit, word by word and strategy by strategy Dan has helped me comb through my site to improve sign up rates and sales. When I first started working with Dan only a measly 8% of people who visited my ezine landing page were signing up. With a few changes, I as able to quickly double this conversion rate to 16%. Now my landing page is converting over 20% of visitors to new subscribers.

So what?

Each week I get a ton of new subscribers to my marketing ezine, 'More Business'. There are currently over 20,000 opt-in subscribers and it continues to grow by an average of four hundred a week and this translates directly into increase sales.

Each day, I sell dozens of copies of The 15 Second Marketing Guide as well as copies of The 5 Principles of Highly Effective Marketing and Creating Web Sites that Sell. Instead of a slow and steady stream of sales, now I have a constant flood of orders.

One of my biggest problems in managing my business is my infinite appetite for generating new products and services. Once I've created a new product I want to move on and create the next. Dan has been helpful in focusing my attention on selling more of the products I already have. The benefit here is that I'm now selling more of each of my books.

So is Dan great or what?

Actually, I haven't even mentioned what Dan Lok is really good at. Dan's a copywriter who knows what gets prospects attention and keeps them reading.

The lesson that every business owner learns is that no matter how good the product or service you deliver is, it won't sell without the right copy. If your marketing doesn't get your prospects to pick up the phone or to wipe out their credit card, it doesn't matter how good your products are.

Having Dan at my side is like having an ace up my sleeve. While it can take a lot of work to get it right, I know that the result will by copy that sells. And if that isn't enough…

I almost forgot to mention the most important marketing concept Dan has helped me make a routine part of the development of my marketing materials which is 'testing'.

While I may like one marketing message over another or one page design over another, it's the numbers, the number of responses and sales that matter.

Now each time I want to improve a tagline, or landing page, it goes through the testing process and only winners that have proven they can generate more sales get used.

Makes sense, doesn't it?

Yes, working with Dan just makes sense it you want to increase your conversion rates and increase your sales.

Charlie Cook
Marketing Response Expert
www.MarketingForSuccess.com

(Over the last twenty years, Mr. Cook has been providing marketing and management consulting services to Fortune 500 companies that include AETNA, AT&T, Cendant, GTE, and Pitney Bowes as well as mid-sized companies like Citizens Utilities and Hartford Steam Boiler, publications that include Fortune, Hemispheres and Forbes and numerous small businesses.)

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